Clik here to view.
Location-Based Services Are on the Rise
Location-based services (LBS) are big business. In fact, an April 2014 study by Berg Insight projects that by 2018, the LBS market will reach $3.8 billion. Included in LBS are applications we’re...
View ArticleClik here to view.
Steve Zuckerman Joins Product Team
Longtime Maponics’ employee Steve Zuckerman has joined the product team as Product Manager of three product families: Communities (Neighborhood Boundaries and the soon-to-be-released +Residential),...
View ArticleClik here to view.
Data Visualizations of the Rental Market
In his article Why Abraham Lincoln Loved Infographics, author Gareth Cook explains that because our brains make sense of our surroundings through visual cues, we need images – not just words and...
View ArticleClik here to view.
10 Best Neighborhoods for Generation Y
Although it’s hard to paint a picture of 80 million people with a broad brush, social scientists have determined that, when it comes to choosing a home base, Generation Y – those born between 1980 and...
View ArticleClik here to view.
Announcing the Next Generation of Neighborhood Boundaries
How do people identify where they live, work, and play? Do they reference the city? The ZIP Code? The neighborhood? Most often, if people want to convey the character of where they spend their time –...
View ArticleClik here to view.
+Residential Boundaries™ – Moving Neighborhood Data into the Suburbs
Maponics is known for providing state-of-the-art data for neighborhood polygons. Through our Neighborhood Boundaries™ product, we offer boundary data for different types of neighborhoods in urban...
View ArticleClik here to view.
Maponics and GreatSchools Team Up at Inman’s Real Estate Connect San...
A mint on your pillow is so passé, but a box of crayons? Now that’s fun! At Inman’s Real Estate Connect San Francisco this week, attendees may find themselves remembering their school days. As a way of...
View ArticleClik here to view.
Highlights of Inman’s Real Estate Connect San Francisco 2014
Several Maponics team members attended Inman’s Real Estate Connect San Francisco last week. We were excited to meet up with customers and colleagues and exchange ideas about the latest innovations in...
View ArticleClik here to view.
School Boundaries and School Performance Are Critical for Home Buyers
The U.S. Department of Education has somber news: math and reading proficiency among high school seniors is trending down. The department found that only 26% of high school seniors nationwide are...
View ArticleClik here to view.
Is Your Mobile Marketing Ready for Back to School?
Back-to-school season can be a bonanza for marketers, especially when they’re targeting college students. These young adults fall within a narrow demographic, and they have particular, well-documented...
View ArticleClik here to view.
Why We Love Customer Feedback
Incorrect boundaries can have a negative impact on many applications. Perhaps a home is assigned to the wrong school on a real estate website, driving down the property value. Maybe an incorrect...
View ArticleClik here to view.
How Utilities Benefit from Maponics ZIP+4 Location Data
When Louisville Gas and Electric Company and Kentucky Utilities Company (LG&E and KU) needed to clean up their address records, they turned to Maponics data for the job. With Maponics ZIP+4...
View ArticleClik here to view.
Identifying the International Neighborhoods That Matter Most
In the years since we launched our Neighborhood Boundaries™ product, our market has grown, and our processes have evolved in response. Increasing refinement of sourcing methods, customer feedback, and...
View ArticleClik here to view.
Maponics’ Geofences Drive Mobile Engagement in Europe
As they flock to football matches, Coldplay concerts, and Formula One grands prix, Europeans are bringing along more than just their signature enthusiasm. These days, they’re toting mobile devices,...
View ArticleClik here to view.
Language Support in Maponics International Neighborhood Boundaries
Many of us take for granted the awesome powers of the search engine. When we type in a question, look up a product, or search for a place to stay, we don’t think about the multitude of data points the...
View ArticleClik here to view.
Town Names That Bring Christmas Spirit
Looking for a place with a little extra holiday cheer? No need to travel to the North Pole. Check out these closer-to-home small towns with names that spark some seasonal spirit! Maponics wishes you...
View ArticleClik here to view.
Tuesday’s Term of the Week – “Geofencing”
Jargon within the spatial data industry can be extremely confusing. While we can’t convince everyone out there to toe the line on improved ways of communicating, we can give you the tools to speak the...
View ArticleClik here to view.
Tuesday’s Term of the Week: GEOSPATIAL
As you can imagine, as a spatial data company we use the phrase “geospatial” quite a bit. After all, providing the market with geospatial data - defined as data associated with a particular location...
View ArticleClik here to view.
Tuesday’s Term of the Week: Localization
In a global economy that has become increasingly digitalized and exists more and more on the Internet, most businesses expect to sell products not just in their own communities, but also around the...
View ArticleClik here to view.
Maponics Customer Spotlight | ZocDoc: Digital Health Marketplace
Maponics is pleased to announce a new client relationship with ZocDoc, a digital health marketplace serving millions of patients each month in all 50 U.S. states. More and more businesses are investing...
View Article